Natural Hair Care Experts biOrganics Offer ‘CPR’ to Dry, Brittle Hair
One of the country’s leading providers of natural, salon performance hair care products, is offering ‘CPR’ to all those suffering from dry, brittle hair this winter. biOrganics’ range of SLS and paraben-free shampoos, conditioning treatments and styling products are helping to offer two of the three elements of ‘hair CPR’ in order to bring dull hair back to life.
Ceramides, Protein and Rest are the three components that make up ‘hair CPR’, and the Salon Secrets range from biOrganics provides the first two in abundance. With a unique mixture of vegetable proteins and products that are full of the healthy ceramides that make hair soft, shiny and healthy, the collection, which includes a shampoo, a conditioner and a styling product, is the first step to breathing new life into dull and dry hair.
Natasha Wesley, owner of biOrganics, says, “So many of our clients experience brittle, dry hair when the winter comes; radiators combined with wet and windy weather create something of a perfect storm when it comes to unhealthy and lank locks. Our Salon Secrets range can perform ‘hair CPR’ on those suffering from lifeless tresses, bringing them back to life and allowing them to experience nourished and healthy hair.”
Winter is the harshest time of year on hair; the central heating can dry out strands, the windy weather can encourage split ends, the rain contains acids and chemicals that can damage locks and the lack of vitamin D from the sun can have a huge effect on the hair’s general appearance. It is crucial to use protective products and conditioning treatments during the winter to keep hair glossy and full of life.
Performing ‘hair CPR’ can allow hair to be restored back to its natural, healthy state; biOrganics’ range contains two of the key components but it is important to get a good amount of rest and to protect the hair during the winter too. When using heat to style hair during winter, it is important to make sure the hair is getting enough moisture before and afterwards, say the experts at biOrganics, otherwise the wet and windy conditions outside will exacerbate the dryness and make hair feel brittle and unmanageable.
The vegetable proteins used in many of biOrganics’ products, including their flagship Salon Secrets range, epitomise the ethical values of the brand; only the finest natural ingredients are used in creating each product range, and there is no animal cruelty or testing at any point in the creation of each natural hair care product. It is this healthy and conscientious ethos which biOrganics bring through to their hair care collection, allowing their clients to experience soft, shiny hair in as natural a way as possible.